نوع مقاله : مقاله پژوهشی
نویسندگان
1 دانشگاه آزاد اسلامی واحد تهران مرکزی،تهران،ایران
2 استادیار گروه مدیریت دولتی، واحد تهران مرکزی - دانشگاه آزاد اسلامی- تهران، ایران
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
Abstract
Organizational culture management leads employees in the right direction. In this research, by using the qualitative research method of thematic analysis, it has been tried to design and explain the organizational culture management model in Iran's National Oil Products Distribution Company in order to implement the organizational culture development management system. Based on this, by conducting interviews with 14 professors and senior experts in the field of organizational culture in the National Broadcasting Company, 13 main categories were identified: platforms, macro-cultural policy categories, justification of senior managers in the field of the importance of implementing the policy, effective evaluation system , considering organizational subcultures and explaining the importance of organizational culture for company employees were identified. Also, the categories of knowledge sharing, organizational justice, work group, continuous improvement and social responsibility processes were identified. The result of the presented model was customer satisfaction and cost reduction. Also, the core category of organizational culture was recognized. Also, it was found that the highest frequency is related to the variables of the justification of senior managers in the context of the importance of implementing the organization's charter and the effective and correct evaluation system, which shows the importance of paying attention to the variables.
Keywords: management of organizational culture, justification of senior managers, macro-cultural policy making.
کلیدواژهها [English]